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Nissan Powerplant Company Ltd, usually shortened to Nissan, is a Japanese multinational automobile manufacturer headquartered in Nishi-ku, Yokohama, Japan.Since 1999, Nissan has been the main Renault-Nissan Alliance, a partnership between Nissan and French automaker Renault. As of 2013, Renault holds a 43. 4% voting stake with Nissan, while Nissan holds any 15% non-voting stake inside Renault. Carlos Ghosn serves because CEO of both firms.A Nissan Dealership with Patiala, IndiaNissan Motor sells its cars beneath the Nissan, Infiniti, and Datsun brands with in-house performance tuning merchandise labelled Nismo.Nissan was the sixth largest automaker in the world behind Toyota, General Motors, Volkswagen Group, Hyundai Motor Group, and Ford in 2013. Taken together, the Renault-Nissan Alliance will be the world’s fourth largest automaker. Nissan is the top Japanese brand in Tiongkok, Russia and Mexico.Masujiro Hashimoto founded this Kwaishinsha Motor Car Works in 1911. In 1914, the company produced their first car, called DAT.

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The new car's name was an acronym with the company's investors' surnames:Kenjiro Den (田健次郎 Family room Kenjirō?)Rokuro Aoyama (青山禄郎 Aoyama Rokurō?)Meitaro Takeuchi (竹内明太郎 Takeuchi Meitarō?)It was renamed to help Kwaishinsha Motorcar Co., Ltd. in 1918, and again to DAT Jidosha & Company., Ltd. (DAT Motorcar Co.) in 1925. DAT Motors built trucks beyond just the DAT and Datsun traveling cars. The vast majority involving its output were vehicles, due to an pretty much non- existent consumer industry for passenger cars at the time. Beginning in 1918, the first DAT trucks were produced with the military market. At the same moment, Jitsuyo Jidosha Co., Ltd. produced small trucks using parts, and materials imported from the united states.In 1926 the Tokyo-based DAT Motors merged with the Osaka-based Jitsuyo Jidosha Co., Ltd. (実用自動車製造株式会社 Jitsuyō Jidōsha Seizō Kabushiki-Gaisha?) a. k. a. Jitsuyo Jidosha Seizo (established 1919 as being a Kubota subsidiary) to be DAT Jidosha Seizo Company., Ltd Automobile Manufacturing Company., Ltd. (ダット自動車製造株式会社 DAT Jidōsha Seizō Kabushiki-Gaisha?) in Osaka until eventually 1932. From 1923 to 1925, the company produced light vehicles under the name involving Lila.In 1931, DAT came out with a new smaller car, the first "Datson", meaning "Son of DAT". Later in 1933 following Nissan took control regarding DAT Motors, the last syllable regarding Datson was changed in order to "sun", because "son" also implies "loss" (損) throughout Japanese, hence the name "Datsun" (ダットサン Dattosan?).In 1933, the company name has been Nipponized to Jidosha-Seizo Co., Ltd. (自動車製造株式会社 Jidōsha Seizō Kabushiki-Gaisha?, "Automobile Manufacturing Co., Ltd. ") and ended up being moved to Yokohama.

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Nissan name first found in 1930sIn 1928, Yoshisuke Aikawa founded this holding company Nihon Sangyo (日本産業 Asia Industries or Nihon Market sectors). The name 'Nissan' originated over the 1930s as an abbreviation[14] used on the Tokyo stock market for Nihon Sangyo. This company was your famous Nissan "Zaibatsu" which included Tobata Casting and Hitachi. At this time Nissan managed foundries and auto pieces businesses, but Aikawa did not really enter automobile manufacturing till 1933.The zaibatsu eventually grew to incorporate 74 firms, and became the fourth-largest in Japan during World Conflict II.In 1931, DAT Jidosha Seizo became connected to Tobata Casting, and was merged directly into Tobata Casting in 1933. As Tobata Casting has been a Nissan company, this was the starting of Nissan's automobile production.

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Nissan Motor founded in 1934In 1934, Aikawa separated the expanded automobile parts division associated with Tobata Casting and incorporated it to be a new subsidiary, which he named Nissan Motor Co., Ltd. (日産自動車 Nissan Jidōsha?). The shareholders of the modern company however were not thinking about the prospects of the auto in Japan, so Aikawa bought out all the Tobata Casting shareholders (making use of capital from Nihon Companies) in June 1934. At this time, Nissan Motor effectively grew to be owned by Nihon Sangyo and Hitachi.In 1935, construction of its Yokohama place was completed. 44 Datsuns were sent to Asia, Central and South The usa. In 1935, the first car manufactured by a built-in assembly system rolled over line at the Yokohama plant. Nissan built trucks, airplanes, and engines for japan military. In 1937, the company's main plant was moved on the occupied Manchuria, and named Manchuria Large Industries Developing Co.In 1940, first knockdown kits ended up shipped to Dowa Jidosha Kogyo (Dowa Car or truck), one of MHID’s firms, for assembly. In 1944, the head office was moved to Nihonbashi, Tokyo, and the company name was changed to Nissan Major Industries, Ltd., which the company retained through 1949.