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Nissan Powerplant Company Ltd, usually shortened to Nissan, is a Japanese multinational automobile manufacturer headquartered within Nishi-ku, Yokohama, Japan.Since 1999, Nissan has been section of the Renault-Nissan Alliance, a partnership between Nissan as well as French automaker Renault. As of 2013, Renault holds a 43. 4% voting stake inside Nissan, while Nissan holds the 15% non-voting stake throughout Renault. Carlos Ghosn serves while CEO of both firms.A Nissan Dealership in Patiala, IndiaNissan Motor sells its cars under the Nissan, Infiniti, and Datsun brands having in-house performance tuning merchandise labelled Nismo.Nissan was the sixth largest automaker on earth behind Toyota, General Motors, Volkswagen Group, Hyundai Motor Group, and Ford in 2013. Taken together, the Renault-Nissan Alliance will be the world’s fourth largest automaker. Nissan is the leading Japanese brand in Tiongkok, Russia and Mexico.Masujiro Hashimoto founded the Kwaishinsha Motor Car Works in 1911. In 1914, the company produced its first car, called DAT.

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The modern car's name was an acronym on the company's investors' surnames:Kenjiro Den (田健次郎 Family room Kenjirō?)Rokuro Aoyama (青山禄郎 Aoyama Rokurō?)Meitaro Takeuchi (竹内明太郎 Takeuchi Meitarō?)It was renamed to be able to Kwaishinsha Motorcar Co., Ltd. in 1918, and again to DAT Jidosha & Company., Ltd. (DAT Motorcar Corp.) in 1925. DAT Motors built trucks in addition to the DAT and Datsun traveler cars. The vast majority of its output were trucks, due to an virtually non- existent consumer market place for passenger cars at that time. Beginning in 1918, the first DAT trucks were produced for the military market. At the same moment, Jitsuyo Jidosha Co., Ltd. produced small trucks employing parts, and materials imported from north america.In 1926 the Tokyo-based DAT Motors merged with all the Osaka-based Jitsuyo Jidosha Co., Ltd. (実用自動車製造株式会社 Jitsuyō Jidōsha Seizō Kabushiki-Gaisha?) a. k. a. Jitsuyo Jidosha Seizo (established 1919 as a Kubota subsidiary) to become DAT Jidosha Seizo Co., Ltd Automobile Manufacturing Co., Ltd. (ダット自動車製造株式会社 DAT Jidōsha Seizō Kabushiki-Gaisha?) in Osaka until 1932. From 1923 to 1925, the company produced light cars and trucks under the name regarding Lila.In 1931, DAT came out with a new smaller car, the first "Datson", meaning "Son of DAT". Later in 1933 after Nissan took control regarding DAT Motors, the last syllable connected with Datson was changed to "sun", because "son" also indicates "loss" (損) in Japanese, hence the name "Datsun" (ダットサン Dattosan?).In 1933, the company name ended up being Nipponized to Jidosha-Seizo Company., Ltd. (自動車製造株式会社 Jidōsha Seizō Kabushiki-Gaisha?, "Automobile Manufacturing Co., Ltd. ") and had been moved to Yokohama.

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Nissan name first utilised in 1930sIn 1928, Yoshisuke Aikawa founded the actual holding company Nihon Sangyo (日本産業 The japanese Industries or Nihon Industries). The name 'Nissan' originated through the 1930s as an abbreviation[14] suited for the Tokyo stock marketplace for Nihon Sangyo. This company was the particular famous Nissan "Zaibatsu" which included Tobata Casting and Hitachi. At this time Nissan manipulated foundries and auto components businesses, but Aikawa did not enter automobile manufacturing until eventually 1933.The zaibatsu eventually grew to feature 74 firms, and became the fourth-largest throughout Japan during World Conflict II.In 1931, DAT Jidosha Seizo became attributed with Tobata Casting, and was merged straight into Tobata Casting in 1933. As Tobata Casting has been a Nissan company, this was the starting of Nissan's automobile manufacturing.

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Nissan Electric motor founded in 1934In 1934, Aikawa separated the broadened automobile parts division connected with Tobata Casting and incorporated it like a new subsidiary, which he named Nissan Generator Co., Ltd. (日産自動車 Nissan Jidōsha?). The shareholders of the brand new company however were not serious about the prospects of the car in Japan, so Aikawa bought out each of the Tobata Casting shareholders (making use of capital from Nihon Industries) in June 1934. At this time, Nissan Motor effectively became owned by Nihon Sangyo along with Hitachi.In 1935, construction of its Yokohama place was completed. 44 Datsuns were mailed to Asia, Central and South North america. In 1935, the first car manufactured by an integrated assembly system rolled over line at the Yokohama seed. Nissan built trucks, airplanes, and engines for the japanese military. In 1937, the company's main plant was moved towards occupied Manchuria, and named Manchuria Large Industries Developing Co.In 1940, first knockdown kits were being shipped to Dowa Jidosha Kogyo (Dowa Vehicle), one of MHID’s organizations, for assembly. In 1944, the head office has been moved to Nihonbashi, Tokyo, and the company name was changed to Nissan Major Industries, Ltd., which the company stored through 1949.